Buynomics | Alan Pina

BUYNOMICS Digital Assets

Overview

Buynomics is a SaaS company specializing in leveraging AI-driven data to model and predict consumer buying decisions.

As a designer, I collaborated closely with the marketing team and key stakeholders on diverse projects, including ad campaigns, case study and whitepaper layouts, landing pages, and multimedia assets.

I created design pieces for marketing and branding initiatives across multiple online channels to engage target audiences, support business objectives, and ensure a consistent brand identity.

Tools

• Figma
• Adobe Illustrator
• Adobe Photoshop
• 3M VAS

Linked In Ads

Heatmaps

Heatmaps help me design more efficiently and focus attention where it matters most. The images below show the probability of each part of the image being seen. Areas viewed within the first 3–5 seconds are more likely to capture the audience’s attention. Software used: 3M VAS.

Desktop and mobile view

Event Flyers

One Pagers

Content Thumbnails

Product and Marketing Infographics

Case Study Layout

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